my own business, I licensed the technology to
another company, which did not exploit it
satisfactorily. I had to
wait two years before being able to buy
back the licences.
the technology to another
We didn't spend
enough time and energy on developing a strong dealer network
and this affected sales.
on developing our sales network.
At first we only
targeted the individual consumer without concentrating on the
business market and
business market and users.
The capital of the
company consisted entirely of bank loans and my own personal investment.
(I received offers from people who asked me to
sell them part of the company).
Ipart of the
capital to an outside investor.
Our offices were too big
and on the west side of town where rents are the most expensive.
(This type of business can easily be run from a
regional and less expensive location).
My original team was
composed of essentially older, highly qualified computer specialists.
(At that time there were a lot of talented,
young university graduates coming onto the job market and looking for